This is a phrase I’ve often said after I screw something up, do something stupid – Usually in regard to my business, but without absolute exclusion to my personal life. In fact, I’ve said it so often that it’s almost lost its meaning, like if you say the same word over and over and over and over and over, it becomes strange and unrecognizable. That’s kinda what happened to “You don’t know what you don’t know” for me. I developed a tolerance, an immunity to its substance. But rather than just exclude from my vocabulary as redundant or cliche, I did some deeper thinking, some searching, and what I found was quite surprising. Despite its exclusive association to all things negative, it’s not a negative phrase at all. It’s actually quite positive – inspiring questions and curiosity.
Take a second and think about the times you’ve used this phrase in the past. Was it not preceded by a big mistake and followed up by a tremendous learning experience? So why not just eliminate the big mistake, leaving only the learning experience; proactively seek out new opportunities to learn, to gain insight – to begin to know the things you currently don’t.
That’s the purpose of this blog and for my relocation to Indonesia. To learn and share all of the things I don’t know. So, if you have any interest in knowing all of the things I don’t, subscribe to my email list. If you’re enlightened by the things I don’t know, please share my posts so that your family and friends can also know what I don’t. No?